Tuesday, March 17, 2009

Does the Attraction Marketing Consultant Approach Really Work in Network Marketing?


Now all of a sudden every network marketer is a consultant!

There's something crazy going on in network marketing where all of a sudden everyone with an MLM to pitch you is a "consultant" or an attraction marketing "expert".

Agree with me or not, but network marketing seems to be a breeding ground for a lot of so-called "marketing experts" who can help YOU grow your downline...

Who gives someone with little to no network marketing or internet marketing experience the right to tout themselves as an expert? The answer is simple... you do. You have the power to say you've got something great to offer people with a lot of value...

But what are you REALLY selling...

So let's talk about all of these "marketing systems" that promise you an endless supply of free leads and "super targeted prospects"... yeah, right! My mlm business is going to be 100% automated and I'll have lots of attrition because I never bother to give a crap about my downline. My downline doesn't know me from Adam because they signed up online without even talking to me first...

This means I was "comfortable" because I didn't have to burn up the phones all day! Better still I made some money even when people weren't joining my downline. Don't you dare call it a "funded proposal" because it aint'!

A TRUE funded proposal is a product you retail that "hidden" inside that product is the business opportunity! Funded proposal is for people that don't really like network marketers but want to build a downline. (They don't like big meetings with lots of Rah-Rah MLM B.S.) I learned that from a long line of successful networkers like Big Al, Dexter, Joe Schroeder, William Penn Patrick, Bill Britt. The list goes on my friend.

So can we have our cake and eat it too...

Can we really make money in network marketing by building a large downline, or do we just make all our dough off the backs of struggling newbies by selling information products and systems?

You will have to decide what road you want to walk down in your business...

If your company has a really kick ass product that you love then you'll have no problem telling people about it. Everybody you see is a potential customer, (laugh if you want to) => you just have to talk to them in a way that shows them you have their best interest at heart. (what a concept) Once you realize that your money is in the hearts and the wallets of other folks, you'll go out and touch peoples' hearts with your life.

If you want to sell network marketing training products and marketing systems too, then go ahead. As long as you do it with a genuine love for helping people become more successful. Your life should be about living a legacy and helping to create success in other people.

Here's To Success!

Tim Welch

2 comments:

Becki Maxson said...

"Your life should be about living a legacy and helping to create success in other people."

So very true, and if we can teach network marketers how to enlarge their vision of themselves as business owners and not just commissioned sales people, which enlarges their bank account, which enlarges their choices in life, all the better.

Teaching people HOW to be effective online, how to create success, whatever they're building, is a valuable legacy.

Becki
@expecttoconnect

Nicholas said...

I absolutely agree that attraction marketing is a necessary tactic to employ in building your downline. In fact, I have used the attraction marketing formula to earn over $1,000,000 online in less than 18 months, so I know for a FACT that it works... but you have to put it to work for you! :)

Thanks for sharing.
Nicholas
"The Master of Rapid Residual Recruiting"
http://www.AuthorityNetworker.com

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